Our Value's

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AGILITY & INNOVATION

We operate with a sense of urgency and swiftly adapt to market changes. We have a superior understanding of our customers and their needs and reinvent ourselves and our products in order to remain relevant. We continually seek to find solutions, improve processes, and take informed risks that will positively impact our customers and enhance company performance.

EXCELLENCE

We strive for excellence in everything that we say and do, and aim to exceed expectations. We are always looking at ways to improve and continuously benchmark ourselves against others. We take pride in our brands, products, service and heritage.

INTEGRITY

We always do the right thing at all times, even if no one is watching. We are honest, transparent and inspire trust. We keep promises and commitments made to others and deal with issues directly and openly. We value diversity and recognize the importance of our differences.

GUEST OBSESSION

We exceed guest expectations everyday by providing quality products and exceptional service. We believe guest obsession involves all levels and areas of the organization and is part of our daily activities.

COLLABORATION

We achieve our best results through teamwork and shared goals. We actively engage in team discussions and seek the input and feedback of others. We personally commit to the success and well-being of teammates and aim to create an unparalleled and diverse work environment that attracts, develops, and retains the best people.

OWNERSHIP MINDSET

We monitor our business closely, make difficult decisions, and treat every dollar as if it is our own. We make careful use of company resources, invest in only good costs, and ensure all investments are carefully considered, justified and value accretive. We are focused, lead by example and take for our actions. We value meritocracy and recognize and reward exceptional performance at every level.